Interested in bringing draft beer home? We proudly offer you the opportunity to fill your growlers and crowlers with draft beers and wines, including limited release beers that may not be available in bottles or cans.
General
- Do you have any non-alcoholic options?
Yes. Please check our tap list to see our latest non-alcoholic options.
- What's the best way for me to get there?
Ponce City Market is highly accessible. Walk or roll up from the BeltLine and skip the parking lot hassle: you can valet your bike for free. Too far to walk? MARTA buses stop here every 15 minutes, every day from 5:30am to 12:00am. If you’d rather drive yourself, the paid parking program ensures that there is ample on-site parking reserved for you while visiting PCM. And a portion of every parking session is donated to support our friends at the Atlanta BeltLine. See more details on the PCM website.
- Can I really walk around and shop with a beer in my hand?
Yes! As long as you're in PCM, having your drink with you is permitted, and most stores will allow you to enter with your drink, but of course please always make sure.
- Are there other things to do than shopping?
Yes! PCM hosts a variety of events for you or your friends or your whole family. See what's on the calendar on the PCM website.
Growlers
- What's a growler?
Simply put, a growler is a container used to transport draft beer, and more recently, wine. The term originated sometime between the late 1800s and early 1900s when the majority of beer consumed was draft beer. Beers brought home for family consumption were transported in containers, often galvanized steel pails with a lid. One popular theory states that the container sometimes rumbled due to escaping carbonation and was said to mimic the sound of “growling.” The container was thus dubbed a “growler” and the act of getting it home was called “rushing the growler.”
A CROWLER® (CAN + growler) is a 32-ounce can filled with fresh beer or wine. It is a one-use, recyclable can that is filled and seamed at our location. It is made from aluminum that has 68% recycled content and is infinitely recyclable.
- What sizes of Growlers do you sell and how much does each serve?
- 16 oz or 1 pint, approx. 3 glasses of wine
- 32 oz serves a total of 2 pints
- 64 oz serves a total of 4 pints
- 128 oz (or 1 gallon) serves a total of 8 pints
- Will you fill growlers from other locations?
We will fill any growler/container that stays within our size guidelines of 32, 64 or 128 ounces, with the exception of certain plastic containers. Leave the milk jugs at home.
- How long will my growler last?
We suggest consuming your growler within two weeks of purchase, this is when the product is at its best. Once opened, you should consume within 24 hours.
- How should I care for my growler?
When it comes to growlers, remember these three rules: keep it cold, keep it dark, and don’t keep it too long.
- How do I clean my growler?
It is best to rinse your growler thoroughly several times with hot water as soon as you are done with it. To clean a growler you have left out overnight or longer, simply pour a little white vinegar in your growler and give it a good shake. Then rinse well. You can also use soap, but it tends to leave a film behind. Whatever you use, it is important to rinse well. Leaving residue in your growler will negatively affect the head retention of your beer.
- How often does the growler line-up change?
Typically you can expect quite a few line-up changes each week. Some of the more sought out, specialty beers can go in a matter of hours. You can find updates and information on what we have to offer by visiting our tap list.
Crowlers
- What's a crowler?
A CROWLER® (CAN + growler) is a 32-ounce can filled with fresh beer or wine. It is a one-use, recyclable can that is filled and seamed at our location. It is made from aluminum that has 68% recycled content and is infinitely recyclable.
With beer, we add a CO2 purge station to purge the cans before filling them, which helps assure that there is no beer-degrading oxygen added to the beer. For wine, a 70% Nitrogen/30% CO2 purge station is used. The CROWLER® is purged and immediately filled. Then the lid is applied and the CROWLER® is placed onto the seamer pedestal. The pedestal is turned so that the can is raised up and locked under pressure into the seamer and sealed.
With wine, cans, even big ones, are more portable and less breakable than glass, making the CROWLER® a natural partner for beaches, pools and other venues where glass is not allowed.
- How long does a CROWLER® last?
We suggest consuming your beer CROWLER® within two weeks of purchase, this is when the beer is at its best. Once you open the CROWLER®, you should consume it in a single serving.
A CROWLER® of wine, if properly filled, will last upwards of four weeks. Using a basic white wine that would show the detrimental effects of exposure most readily, a wine tested at six weeks from its fill date showed no noticeable loss of aroma, flavor, balance, or color.
- How should the CROWLER® be stored if not consumed immediately?
A beer CROWLER® should be refrigerated to preserve the freshness of the beer.
As a wine crowler is meant for near-term consumption, refrigeration is ideal, as the cold temperature slows the aging process of wine in general. For most red wines, simply let the crowler sit at room temperature for ~30 minutes to achieve the correct serving temperature.
- I noticed that the wine is not filled to the top of the CROWLER®. Why is that?
As the majority of wines do not have the foaming properties of beer, filling the wine to the very top results in inevitable spillage due to the small amount of volume displacement that occurs when the crowler is opened. Therefore, leaving a small amount of ullage (space between the fill level and top of the crowler) prevents this from happening.
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